When it comes to social media marketing, there’s a perception that employers turn to younger hires to get the job done. While it’s true that those of us who are over 50 did not grow up in the world of social media sharing, it doesn’t mean that we can’t be awesome at it. With a little training, our social media marketing skills can make us shine both at work and on our resumes. The following list is a sampling of some of the many online courses, from free to degree, that you can find on LearningAdvisor to update your skills in social media marketing:
Free Social Media Marketing Courses
- How to Use Google+ in 2015
Are you ready to learn How to Use Google Plus? A Complete Primer for Busy People. - Twitter for Beginners
Understand the basics of Twitter and create your own account with ease.
- Social Media Marketing – For Beginners That Want Results
What is social networking? How can you use digital marketing to create social business interest and get clients & sales?
- Hashtag Traffic Generation – Hashtag Marketing (free for limited time)
Understand exactly how to use hashtags in marketing to create posts that go viral. We expose it all. - Linkedin – Social Media Marketing
Learn How To Break And Dominate Linkedin—Generate THOUSANDS of Leads!
Low-Cost Social Media Marketing Courses
- Local Marketing Using The Internet and Social Media
Specific, hands-on techniques from a digital marketing pro so you can make more money using social media, SEO and ads.
- Google Plus for Business: Save Time with This Simple Plan
This marketing plan will show you the best ways to get 1000s of targeted google plus followers quickly and easily
- Social Media Toolbox: Schedule, Autofollow and Automation
Save time with social media tools to Automate & Schedule content, Followers, time Facebook Twitter Google Plus LinkedIn
- How to Rock Social Media
Guy Kawasaki—a social media expert with over eleven million followers—explains how to be great at all aspects of social media, whether you are interested in personal, professional, or organizational branding.
Certificate Options
- Social Media Marketing
Take your training to the next level with comprehensive Social Media Training and learn not only how to use each tool but how to decide which strategy is better for which type of campaign and what kind of business.
- Pinterest Marketing
Our teacher breaks down Pinterest marketing into easily relatable business concepts, giving you a framework to help build your strategy.
- Facebook Marketing and Advertising
This course uncovers not only the social networking opportunities for individuals, but how businesses can take a simple networking application and turn it into a massive lead generation and customer communication platform.
- Microblogging And Twitter: Marketing And Advertising
This course explains strategies, tips, best uses, and the best Twitter tools. In the end, you should have all the information you need to figure out how Twitter can be a valuable marketing tool for your business whether you’re in the B2B or B2C game.
Degree Options
Bachelor of Science in Professional Studies
This new degree from Open College at Kaplan University (OC@KU) allows you to build your own degree using free and low-cost online courses from anywhere on the internet. You can also accelerate your degree by petitioning for transfer credits from other college courses you’ve taken in the past as well as for learning you’ve achieved on your own through work, volunteer opportunities, and life in general. Use any of the courses mentioned above to create a degree focus on social media marketing.
To find out more about OC@KU, visit OC@KU online at opencollege.kaplan.edu. To speak with an advisor, contact OC@KU toll free at 855.791.7106 or via email at opencollegeadvising@kaplan.edu..